The Annual Ad Relief
November Luncheon

This year’s MC Lynette Romero

Award-winning journalist Lynette Romero joined NBC4 in October 2022 as co-anchor of the morning newscast "Today in LA," airing weekdays from 4 to 7 a.m.

A well-known and respected journalist who is beloved by millions of Southern California viewers, Romero joins NBC4 with more than three decades of news experience and dozens of awards and accolades from the community. Her versatility and in-depth reporting have included coverage on many of Southern California’s biggest stories. She has been both in front and behind the camera reporting and producing numerous programs and specials, including assignments in Mexico, El Salvador, Italy and the Czech Republic.

Romero joins NBC4 after a long career at KTLA-TV in Los Angeles where she anchored and reported in nearly every newscast, including as weekend anchor of its morning news. Prior to that, she was anchor and reporter at the NBC affiliate KUSA-TV in Denver for 10 years where she covered the 1993 papal visit, the Waco standoff, and the bombing of the Federal Building in Oklahoma City.

She also is deeply committed to giving back to the local community and is active in countless charities and events that support students and underserved neighborhoods throughout Southern California. Romero is also particularly passionate about raising awareness of Alzheimer’s, memory loss and dementia facing the aging population, having lost her own mother to this devastating disease.

Romero is a recipient of six LA Area Emmy Awards including one for best feature news reporting, and multiple Golden Mike Awards from the Radio and Television National News Association of Southern California for roles as an anchor, reporter and producer. In 2015, Lynette was honored by the National Hispanic Media Coalition with the prestigious Excellence in Broadcast Journalism Award.

Romero was born and raised in Denver, Colorado and has a Bachelor of Science degree in journalism, broadcast news from the University of Colorado in Boulder. She lives in Los Angeles with her husband, daughter and their two rescue dogs Benny and LuLu.

This year’s HONOREE KIM BARBER

Kim Barber is currently the VP Media Director at ML Media Group here in Los Angeles. She started her career in 1987 at Western International Media on Sunset Blvd. Those that have known her most of her career call her “Kimba”.

Throughout her 33+ years in the Los Angeles market, she worked at many advertising agencies on various national and local accounts. She has supervised, led, and managed teams in the areas of Broadcast Media Buyers senior level and Jr. level, Media Assistants, Coordinators and Account Executives. She has been effective at a Senior level manager with the confidence and skill set to direct, train and motivate staff to achieve at their highest potential. She has served as a lead negotiator and effectively versed with top-level Sports sponsorship with the NBA, NFL, MLB, MLS, and Collegiate level teams. Sports is her true passion and love. Negotiating partnerships for her small but mighty clients with teams such as the LA Lakers, LA Rams, LA Galaxy, Las Vegas Raiders, Golden State Warriors, SF Giants have kept her constantly sharpening her skills with helping a client feel anchored in the market. She has worked on most all major categories of advertising, Automotive, QSR, Package Goods, Financial, Telecommunications, Sports, Direct Response, Digital and Special Events. She is a strategic communications expert, relationship builder and peer negotiator.

Ms. Barber is a rare jewel in the media and communication sector. She is self-tough with a core educational backing of the legal sector with Paralegal Studies. Her compassion to serve is why the formula works.

Ms. Barber is a native of California born and raised in the San Fernando Valley. She graduated from Granada Hills High School. She currently still resides in the SFV with her Yorkie Diesel. She volunteers her time in the community on a various number of boards, Ad Relief as a board member and The Black Media Collective as the Mentor Chairperson, responsible for mentoring and vetting out talent for internships. Ms. Barber enjoys sports, music, traveling and meeting up with friends in her spare time. Her favorite teams are the Los Angeles Lakers and the Las Vegas Raiders. But nothing in this world can take the place of her #1 job as being a mother to her amazing son Jalen!

This industry luncheon is very special in that it brings everyone together for a moment in time to celebrate our business partnerships, but more importantly our friendships. It is also happens to be one of Ad Relief’s largest fundraisers of the year which benefits our Advertising Community in times of life crisis. Never has there been a more critical time to fundraise, as many of our colleagues have been severely impacted by the pandemic.

If you would like to support your very own Advertising Community, visit adrelief.org/donate to make your charitable contribution.

If you would like to donate to this year’s Luncheon please visit the
Luncheon Donation page.